Tenders from United Kingdom of Great Britain and Northern Ireland Get free alerts
Marketing and Creative Services Framework
Country:
United Kingdom of Great Britain and Northern IrelandSector:
Business services: law, marketing, consulting, recruitment, printing and securityDeadline:
21 Jul 2026AI Summary
The North East Mayoral Strategic Authority is establishing a Marketing and Creative Services Framework to secure reliable, flexible support for its marketing and communications initiatives. The framework will allow the Authority to commission a range of marketing and creative services quickly while upholding fair competition and transparent procurement practices. Four suppliers may be appointed, each responsible for one or more defined lots that cover the full spectrum of marketing and creative support.
Lot 1 requires suppliers to provide on‑demand design and animation services to assist the Authority’s in‑house design and content team. This includes graphic design for digital, print and social media, layout and artwork production for reports and event materials, 2D animation and motion graphics such as explainer videos, and the creation of brand visuals and iconography. Lot 2 focuses on end‑to‑end concept development, campaign planning and execution across multiple channels, copywriting, coordination with external creative professionals, and the reporting and evaluation of campaign impact for place‑promotion, stakeholder engagement, and major regional programme launches.
All design, animation and creative output must comply with the Authority’s brand guidelines and accessibility standards, ensuring the delivery of accessible, high‑quality marketing materials.
Lot 1 requires suppliers to provide on‑demand design and animation services to assist the Authority’s in‑house design and content team. This includes graphic design for digital, print and social media, layout and artwork production for reports and event materials, 2D animation and motion graphics such as explainer videos, and the creation of brand visuals and iconography. Lot 2 focuses on end‑to‑end concept development, campaign planning and execution across multiple channels, copywriting, coordination with external creative professionals, and the reporting and evaluation of campaign impact for place‑promotion, stakeholder engagement, and major regional programme launches.
All design, animation and creative output must comply with the Authority’s brand guidelines and accessibility standards, ensuring the delivery of accessible, high‑quality marketing materials.
Description
The North East Mayoral Strategic Authority is inviting suitably qualified and experienced suppliers to tender for appointment to a Marketing and Creative Services Framework.
The purpose of the framework is to establish access to reliable, flexible and efficient marketing and creative support as and when required. It will enable the North East MSA to commission services quickly while maintaining fair competition, transparent procurement and value for money.
The Authority is seeking to appoint up to four suppliers covering the full range of marketing and creative services.
The estimated total value is £250,000 excl. VAT across the framework term.
Suppliers may apply for one or more of the defined lots:
• Lot 1 - Design and Animation Services
• Lot 2 - Creative Campaign Development
Contract location: UKC14
Communication: https://www.open-uk.org/
Languages in which tenders or requests to participate may be submitted: En
Enquiry deadline: 2026-07-13T23:59:59+01:00
Submission address and any special instructions: https://www.open-uk.org/
Tenders may be submitted electronically: allowed
Award decision date (estimated): 2026-08-25T23:59:59+01:00
Lot number: 1
Description: To provide flexible, on-demand support to support the Authority's in-house design and content team. Typical requirements: • Graphic design for digital, print and social assets • Layout and artwork production for reports, brochures, infographics and event materials • 2D animation and motion graphics. e.g. explainer videos • Creative development of brand visuals and iconography • Preparation of accessible formats, e.g. ALT text, high-contrast versions, subtitles for animated content. Suppliers must ensure all design and animation aligns with the Authority's brand guidelines and accessibility standards. The maximum possible value of all lots is a total of £250,000 excl. VAT across the entire framework (including options to extend).
Lot value (estimated)
250.000,00 GBP excluding VAT
300.000,00 GBP including VAT
This contract is subject to renewal: Yes
Description of renewals: The contract will be for a period of 2 years with the option to extend by a further 2 years (2 + 1 + 1).
Lot number: 2
Description: To deliver end-to-end concept creation, campaign development and execution in collaboration with the Authority's in-house communications team. Typical requirements: • Creative concept generation, messaging and design treatments • Campaign planning across multiple channels, e.g. digital, social, print, outdoor • Copywriting and content creation • Coordination with photographers, videographers and media buyers • Reporting and evaluation of campaign impact. Projects may include place-promotion campaigns, stakeholder engagement initiatives and major regional programme launches. The maximum possible value of all lots is a total of £250,000 excl. VAT across the entire framework (including options to extend).
Lot value (estimated)
250.000,00 GBP excluding VAT
300.000,00 GBP including VAT
This contract is subject to renewal: Yes
Description of renewals: The contract will be for a period of 2 years with the option to extend by a further 2 years (2 + 1 + 1).
Award criteria:
The purpose of the framework is to establish access to reliable, flexible and efficient marketing and creative support as and when required. It will enable the North East MSA to commission services quickly while maintaining fair competition, transparent procurement and value for money.
The Authority is seeking to appoint up to four suppliers covering the full range of marketing and creative services.
The estimated total value is £250,000 excl. VAT across the framework term.
Suppliers may apply for one or more of the defined lots:
• Lot 1 - Design and Animation Services
• Lot 2 - Creative Campaign Development
Contract location: UKC14
Communication: https://www.open-uk.org/
Languages in which tenders or requests to participate may be submitted: En
Enquiry deadline: 2026-07-13T23:59:59+01:00
Submission address and any special instructions: https://www.open-uk.org/
Tenders may be submitted electronically: allowed
Award decision date (estimated): 2026-08-25T23:59:59+01:00
Lot number: 1
Description: To provide flexible, on-demand support to support the Authority's in-house design and content team. Typical requirements: • Graphic design for digital, print and social assets • Layout and artwork production for reports, brochures, infographics and event materials • 2D animation and motion graphics. e.g. explainer videos • Creative development of brand visuals and iconography • Preparation of accessible formats, e.g. ALT text, high-contrast versions, subtitles for animated content. Suppliers must ensure all design and animation aligns with the Authority's brand guidelines and accessibility standards. The maximum possible value of all lots is a total of £250,000 excl. VAT across the entire framework (including options to extend).
Lot value (estimated)
250.000,00 GBP excluding VAT
300.000,00 GBP including VAT
This contract is subject to renewal: Yes
Description of renewals: The contract will be for a period of 2 years with the option to extend by a further 2 years (2 + 1 + 1).
Lot number: 2
Description: To deliver end-to-end concept creation, campaign development and execution in collaboration with the Authority's in-house communications team. Typical requirements: • Creative concept generation, messaging and design treatments • Campaign planning across multiple channels, e.g. digital, social, print, outdoor • Copywriting and content creation • Coordination with photographers, videographers and media buyers • Reporting and evaluation of campaign impact. Projects may include place-promotion campaigns, stakeholder engagement initiatives and major regional programme launches. The maximum possible value of all lots is a total of £250,000 excl. VAT across the entire framework (including options to extend).
Lot value (estimated)
250.000,00 GBP excluding VAT
300.000,00 GBP including VAT
This contract is subject to renewal: Yes
Description of renewals: The contract will be for a period of 2 years with the option to extend by a further 2 years (2 + 1 + 1).
Award criteria:
| Name | Type | Weighting |
|---|---|---|
| Quality | quality | 80% |
| Price | price | 20% |
Get instant alerts for new Business services: law, marketing, consulting, recruitment, printing and security tenders in United Kingdom of Great Britain and Northern Ireland.
Free email alerts — no account required.